|
What is Home Staging?
Home Staging is the preparation of a home to sell by a professional who specializes in this form of decorating.
As a professional Realtor and an HSR Certified Home Stager, I can objectively view your home as a product and highlight it's assets while down playing it's flaws. According to the National Association of Realtors (NAR) profile of buyers, over 84% searched for homes online first BEFORE deciding to visit. Your home needs to stand out among the competition!
Some seller's will say that they have already "staged" their homes only to find they will be lowering their price as the months drag on. There is a vast difference between a home that was simply de-cluttered and cleaned and one that was professionally staged. Creating the "model home" look is not easily achieved without the help of someone who is a professional and does this everyday.
According to studies done in 2007 & 2008, released by the Real Estate Staging Association (RESA) staging in a down market, such as the one we are in, has a significant effect on the speed of sales. The 2008 study looked at 60 properties, occupied homes that sat on the market unstaged for an average of 57 days. The homes were taken off the market, staged and relisted. On average, six days later, they sold - the difference amounting to 89% less time on the market. Of the 180 homes analyzed in the 2007 survey, when real estate was still selling somewhat briskly, it took a staged home 44 days to sell, verses 106 for an unstaged home or 46.6% less time! So if your ready to sell, contact me so we can discuss my unique marketing plan. I stage to sell!
|